The Perfume Shop launches ‘The Power of Perfume’ in first national brand campaign
Back Market’s mums have nothing to fear
Twix doubles down on back-to-basics trend
PR Stunt Watch: Lloyds' rear, Just Eat delivers, and loveholidays' crispy surprise
Global Creativity Highlights: The Ordinary Markup Marche, a bad photographer for Icelandair and Metallica's blood drive
Hope&Glory's Jenni David finds creativity in some unexpected places this week, from fake luxury grocery stores to life-saving calls to action from one of the world's biggest rock bands
Creative Corner: Cheerplugs, airline logo swapping and Jude Bellingham Station
The standout campaigns aren't always the biggest; more often than not, they're the quickest, smartest and most culturally in tune, says Fanclub's Paul Lucas
KFC changes tempo but remains unpredictable
Jeep goes all ‘Pixar’ in heartstring-pulling AI ad
Lewis Hamilton's Perplexity ad explains AI through metaphor
