

VW's ‘RooBadge’ kangaroo accident campaign signals an automotive reinvention

Hiscox and Uncommon continue the ‘Most Disastrous Campaign Ever’

Admiring the artistry of Gucci’s new Bloom perfume campaign

We didn’t know how to pronounce it either…

Creative ways to piggyback cycling from Flemish energy gel to Nike's Chalkbot
An April Fools campaign from the world of Flemish cycling? SHOOK's Gemma Moroney admires this and other two-wheeled creative collaborations including the Tour de France and Michelin Guide

Netflix’s ‘War of the Worlds’ moment
A recent experiential stunt for Netflix’s 3 Body Problem caused a stir at SXSW festival in Austin, creating a modern-day ‘War of the Worlds’ fake out

Brands are bravely busting butt taboos

Are pets in ads always a winner?

A feast of Easter creativity from Cadbury to Carlsberg
