

Diesel masters integrated cultural marketing

Uber Eats taps into meme culture for Charli XCX ad

Neutrogena jumps on organic social phrasing

Discord’s rebrand dials up the gaming vibe

Mascots are truly back in 2025
A Kraft Heinz ad, dropped during this year’s Super Bowl, squeezes the most amount of mascots into one advert we’ve ever seen

OpenAI flexes its ultra-clean font prowess
Creative Moment chats with ChatGPT about its parent company, OpenAI’s, new design language

Sure goes all in with FOBO ad

Heinz’s Kendrick-inspired ‘Mustard’ campaign was inevitable in hindsight

Uncommon’s Hiscox ad speaks to the power of branding
