Converse finds comedy in the British-US culture divide
Snickers' amusing AI-sceptical campaign adds to the conversation
Guinness mines rich history for campaign inspiration
BBC StoryWorks' Expedia collaboration is an interesting evolution of branded content
Stella Artois and Netflix master product placement with Beckham and 'The Gentleman'
Lazily inserting a pint of Stella into Netflix’s ‘The Gentlemen’ would not be very 21st century. Instead, the brands’ story-rich collaboration speaks to their natural parallels
Pasty Man breaks the butt taboo
Pasty Man has decided to sell sunscreen using the world's oldest backside, and somehow, it works
From Feeld to Spotify: smart brands are embracing negativity
Vodafone, Borussia Dortmund and AI go back in time
Gucci and Kate Moss one-up the trend towards human-led creative
