

Mascots are truly back in 2025

OpenAI flexes its ultra-clean font prowess

Sure goes all in with FOBO ad

Heinz’s Kendrick-inspired ‘Mustard’ campaign was inevitable in hindsight

Uncommon’s Hiscox ad speaks to the power of branding
Uncommon Creative Studio has made the fairly dry subject of copyright law, fun. No, really

When Harry Met Sally’s most iconic scene gets a revamp
Among the Superbowl’s most talked about advert drops was a campaign by Hellmann’s, revisiting an unforgettable scene from ‘When Harry Met Sally’

Starbucks’ new ad seems familiar, because it’s supposed to

Somerset House turns over a new leaf at 25

IKEA normalises being off trend
