

The Heaviest Backpack: BBC Creative and BBC Children in Need illustrate the heartbreaking weight some children carry

Tourette’s hurts: AML group confront misconceptions around Tourette’s with powerful new campaign

IKEA creates a Cat-alogue and Dog-alogue to help animals find their fur-ever home

Uncommon and Monzo rethink traditional banking aesthetics in a new energetic campaign

Fancy some crisps, mate? New pub snack launches to help nation open up about their mental health
Beavertown Brewery has teamed up with suicide prevention charity Campaign Against Living Miserably to launch a new packet of crisps containing question prompts inside the packaging designed to encourage conversations around mental health

Samsung ‘crushes’ the competition by mocking Apple
Samsung’s response to Apple’s controversial pulled advert packs a crushing punch, says Graeme Anthony, executive creative director at Axicom