Big brands and agencies are embracing low production, relatable campaigns
M&S reminds us the little things are sometimes a big deal
Asics elevates vibes over explanation
Foster’s joins the brands tackling the ‘masculinity crisis’ sensitively
‘Safer than a Tampon’ is a messaging masterclass
Besides being on point for International Women’s Day, organic period care brand TOTM’s ‘Safer than a Tampon’ campaign is just great advertising
Mumsnet and adam&eveDDB create a brutally effective device with ‘Rage Against the Screen’
Dinosaur's CCO Mark Beaumont says this work hits hard by borrowing the visual language of cigarette-pack warnings, framing phone addiction as a public health issue rather than a lifestyle debate
Creative Corner: JD X Nike X Louis Theroux, Chupa Chups' impossible lollipop and Fotografiska make mini billboards
The UK's first women's sports bar: an idea we all wish we'd had
Ten creative women share their favourite piece of women-centric work from the last 12 months